A3C Conference Schedule

Explore Speaker Lineup Explore Show & Event Schedule

A3C conference events require an Executive pass, A3C pass or Conference pass.

Some conference events are reserved for Executive Passes only.

Festival passes are for the festival grounds only, and do not provide entry to conference events.

  • Beatstars Summit
    Music Tech
    Wednesday, Oct 4
    3:15 PM - 3:45 PM
    Loudermilk Center, The Studio

    Native Instruments: Masterclass

    A quality workshop led by NIs very own Product Specialists focusing on current features and products are part of what makes each session a unique...

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Music Tech
    Wednesday, Oct 4
    7:00 PM - 7:45 PM
    Loudermilk Center, The Lab

    Making Money from Streaming: SoundExchange Masterclass

    SoundExchange is a non-profit performance rights organization that collects and distributes royalties on the behalf of sound recording copyright...

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Music Tech
    Wednesday, Oct 4
    8:00 PM - 10:30 PM
    Loudermilk Center, Toyota Music Ballroom
    Executive Passes Only

    Welcome to ATL Reception presented by ChooseATL

    ONLY Accessible with Executive Pass. To kick off the 13th annual hip-hop music festival and conference, ChooseATL and A3C will host their...
  • Music Tech
    Thursday, Oct 5
    11:30 AM - 1:00 PM
    Loudermilk Center, Toyota Music Ballroom

    Music Tech Experience Kickoff Brunch hosted by Startup Atlanta

    Music Tech Experience (MTX) converts the Loudermilk Center Ballroom into a hybrid exhibitor space + conference room on Thursday, October 5th from...

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  • Music Tech
    Thursday, Oct 5
    11:30 AM - 12:30 PM
    Loudermilk Center, Room One

    The Digital Divide: How Tech is Changing the Music Industry

    Hear from industry insiders about the ways technology has disrupted the music industry and what musicians can do to take advantage of that shift....

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  • Music Tech
    Thursday, Oct 5
    1:00 PM - 2:00 PM
    Loudermilk Center, Toyota Music Ballroom

    Building Atlanta's Music Tech Ecosystem

    Atlanta is quickly becoming a tech hub. The city is already a leader in select tech sectors (ie. Fintech), but Atlanta is perfectly positioned to...

    Featuring:

  • Labelx
    Music Tech
    Thursday, Oct 5
    1:30 PM - 2:30 PM
    Loudermilk Center, Room One

    Brand Strategies: The Uprising of Digital Marketing

    With the world directed by the disruption of technology and the power of music influencing humanity, corporations have integrated these two...

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  • Music Tech
    Thursday, Oct 5
    3:00 PM - 4:00 PM
    Loudermilk Center, Toyota Music Ballroom

    A Conversation with Techstars Music: Venture Capital for Music Startups

    Come join Techstars Music Managing Director Bob Moz for an open discussion about Venture Capital for music start ups. Bob will be joined by Jen...

    Featuring:

  • Music Tech
    Thursday, Oct 5
    4:30 PM - 5:00 PM
    Loudermilk Center, Toyota Music Ballroom

    The Future of Virtual Reality & Augmented Reality

    Virtual and augmented reality, are moving past the hype and creating real value, but where are these technologies headed? Get a glimpse into the...

    Featuring:

  • Music Tech
    Thursday, Oct 5
    4:30 PM - 5:30 PM
    Loudermilk Center, The Break Room

    Accelerators in Music Tech: Breakout Sessions

    Atlanta continues its assertion as not only the most important film/TV market in the world, but also a mecca for the intersection between music,...

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  • Artist Accelerator
    Music Tech
    Thursday, Oct 5
    5:30 PM - 6:30 PM
    Loudermilk Center, Room Two

    Listen Up, Podcasting is a Big Business

    If you have been living under a rock, you may not know that Podcasts have been blowing up. Hip-Hop artists and personalities are launching their...

    Featuring:

  • Music Tech
    Thursday, Oct 5
    5:45 PM - 6:45 PM
    Loudermilk Center, Toyota Music Ballroom

    Startup Spotlight Presentations

    5 promising music tech startups on the rise will be presenting at the Music Tech Experience. The music tech companies will specifically impact...

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  • Music Tech
    Thursday, Oct 5
    6:00 PM - 7:00 PM
    Loudermilk Center, The Lab

    1on1 with Chris Classic: How Tech Creates Opportunity for Emerging Artists

    Artists like Chance the Rapper have proven that a music deal isn't the only path to monetizing the art of making music. Technology is scaling...

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Music Tech
    Thursday, Oct 5
    7:00 PM - 8:00 PM
    Loudermilk Center, Toyota Music Ballroom

    Monetizing Mounds of Data from Streaming Music

    Steaming has completely changed the music business, and we're now entering the golden age of music. There is money and valuable data flowing back...

    Featuring:

  • Artist Accelerator
    Labelx
    Music Tech
    Thursday, Oct 5
    7:30 PM - 8:30 PM
    Loudermilk Center, Room Two

    On One LIVE Podcast with Angela Rye

    On One with Angela Rye. Tune in every week for the most honest answers to the pressing political, racial, and pop culture questions of the...

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  • Music Tech
    Thursday, Oct 5
    9:00 PM - 9:30 PM
    Loudermilk Center, Toyota Music Ballroom

    Unearthing Hip Hop's Ancestry Through Live Virtual Reality Music Production

    A special VR performance from The Glad Scientist, where he reveals his creative process in real-time, manipulating mixers, sequencers and samples...

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Music Tech
    Friday, Oct 6
    12:00 PM - 1:30 PM
    Loudermilk Center, The Lab

    Start Up and Glow Up - Keys to Building and Growing a Successful Brand

    The most successful music and media moguls know that there's more to making money than selling a product- it's about crafting an experience....

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  • Artist Accelerator
    Labelx
    Music Tech
    Friday, Oct 6
    12:00 PM - 1:15 PM
    Loudermilk Center, Toyota Music Ballroom

    Women in Charge

    This panel hosts some of hip-hop's most innovative, creative and entrepreneurial women. The conversation will touch on issues effecting women in...

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  • Artist Accelerator
    Labelx
    Music Tech
    Friday, Oct 6
    1:00 PM - 2:00 PM
    Loudermilk Center, Room One

    Music Distribution: Exploring New Models

    Music distribution is simply the process that recorded music reaches consumers. Technology has changed the distribution ecosystem, and artists are...

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  • Artist Accelerator
    Labelx
    Music Tech
    Friday, Oct 6
    5:00 PM - 6:00 PM
    Loudermilk Center, Room One

    The Future of Music Streaming: Playlists and Music Discovery

    If you're listening to music today, you're likely streaming the music via one of the most popular music services: Spotify, Pandora, Apple Music,...

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