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Artist Accelerator
Beatstars Summit
Thursday, Oct 5
5:30 PM - 6:30 PM
Loudermilk Center, Room One
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Music Entrepreneurship Club: Business Beyond Music

One of JAY-Z's famous quotes is "I'm not a businessman, I'm a business, man." How do we get more artists to develop this entrepreneurial mindset? The Internet has given all artists more control than ever over their brand and messaging. Opportunities exist way beyond music. Music is not even the core business to some artist's career these days. How does music fit into your overall career goals? Is it your core business, or simply an opportunity to build a platform to promote something else? It might be a combination of both. In this session, we will talk with artists that have leveraged their platform to make money outside of music.

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