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A3C Conference Schedule

Speaker Lineup Festival Lineup Show & Events Coming Soon

A3C conference events require an Executive pass, 5-Day pass or Conference pass.

Some conference events are reserved for Executive Passes only.

Festival passes are for the festival grounds only, and do not provide entry to conference events.

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Music Tech
    Wednesday, Oct 3
    11:00 AM - 12:00 PM
    Loudermilk Center, Executive Lounge
    Executive Passes Only

    Wednesday Executive Brunch

    Start the day off with some coffee and brunch, while you connect with industry influencers as the Conference ramps up. Limited Access: Only...
  • Artist Accelerator
    Beatstars Summit
    Labelx
    Wednesday, Oct 3
    2:30 PM - 3:30 PM
    Loudermilk Center, Panel Room

    Investing in Atlanta: Bringing the Gap Between Corporate & Creative

    You can always afford to invest in yourself. This workshop will focus on various outlets and strategic tactics for artists and creators on funding...

    Featuring:

  • Labelx
    Music Tech
    Wednesday, Oct 3
    3:00 PM - 4:00 PM
    Loudermilk Center, The Corner Office

    Startups & Entrepreneurs: Mentorship Session

    Mentorship Sessions enable attendees to spend up to 8 minutes 1-on-1 with industry professionals. Apply to attend a mentorship session at:...
  • Artist Accelerator
    Beatstars Summit
    Labelx
    Wednesday, Oct 3
    4:00 PM - 5:00 PM
    Loudermilk Center, Panel Room

    Hip-Hop Journalists: Covering the Culture

    Journalists are responsible for telling important stories and spotlighting things that impact and move the culture. Some of today's most important...

    Featuring:

  • Beatstars Summit
    Labelx
    Music Tech
    Action Summit
    Wednesday, Oct 3
    6:00 PM - 7:00 PM
    Loudermilk Center, Executive Lounge
    Executive Passes Only

    Wednesday Executive Happy Hour

    Enjoy an open bar and connect with industry influencers as the Conference winds down for the day, and everyone gets ready for an evening of shows,...
  • Artist Accelerator
    Labelx
    Wednesday, Oct 3
    6:00 PM - 7:00 PM
    Loudermilk Center, Panel Room

    Creative Agencies: The Art of Connecting Artists and Brands

    Creative marketing agencies are behind some of the most exciting and influential partnerships between brands and hip-hop artists. Marketing...

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Music Tech
    Thursday, Oct 4
    10:30 AM - 11:30 AM
    Loudermilk Center, Executive Lounge
    Executive Passes Only

    Thursday Executive Brunch

    Start the day off with some coffee and brunch, while you connect with industry influencers as the Conference ramps up. Limited Access: Only...
  • Artist Accelerator
    Beatstars Summit
    Labelx
    Music Tech
    Thursday, Oct 4
    10:30 AM - 12:00 PM
    Loudermilk Center, Toyota Music Ballroom

    Coffee & Conversation: Women Driving Atlanta's Music Industry Forward

    Women have and continue to drive the music industry forward. Several of Atlanta's most innovative, hard working and influential women in music...

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Thursday, Oct 4
    11:30 AM - 12:30 PM
    Loudermilk Center, The Classroom

    Claiming Our Ground: Create Music Group Founders Share their Silent Rise and Massive Growth

    On this panel, Create Music Group founders Jonathan Strauss and Wayne Hampton discuss how they are shaking up the traditional music business to...

    Featuring:

  • Artist Accelerator
    Labelx
    Thursday, Oct 4
    12:00 PM - 1:00 PM
    Loudermilk Center, Panel Room

    Issa Vibe: Creating Hip-Hop's Biggest Festivals & Events

    Hip-Hop promoters and event curators play a role in artist development, brand partnerships, event production and marketing. They drive the culture...

    Featuring:

  • Labelx
    Thursday, Oct 4
    1:30 PM - 2:30 PM
    Loudermilk Center, Panel Room

    Start Your Own Label

    Some of the most creative marketing innovations and industry trends are developed by indie record labels. New technology is making it easier to...
  • Artist Accelerator
    Beatstars Summit
    Labelx
    Music Tech
    Thursday, Oct 4
    1:30 PM - 2:30 PM
    Loudermilk Center, The Corner Office

    Women In Charge: Mentorship Session

    Mentorship Sessions enable attendees to spend up to 8 minutes 1-on-1 with industry professionals. Apply to attend a mentorship session at:...

    Featuring:

  • Artist Accelerator
    Labelx
    Thursday, Oct 4
    2:15 PM - 3:00 PM
    Loudermilk Center, The Classroom

    How To Partner w/ Social Influencers to Drive Music Discovery

    Featuring:

  • Artist Accelerator
    Labelx
    Music Tech
    Thursday, Oct 4
    3:00 PM - 4:00 PM
    Loudermilk Center, Panel Room

    Women In Charge: Panel

    Women leaders and trailblazers in the music industry discuss the challenges and achievements on their journey to create and build their individual...

    Featuring:

  • Artist Accelerator
    Labelx
    Thursday, Oct 4
    3:00 PM - 4:30 PM
    Loudermilk Center, Toyota Music Ballroom

    1-on-1 w/ J. Prince

    An intimate 1-on-1 conversation with J. Prince, a legend who has championed hip-hop music and culture for over 30 years. He has been involved in...

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Thursday, Oct 4
    4:30 PM - 5:30 PM
    Loudermilk Center, The Corner Office

    Managers & A&Rs: Mentorship Session

    Mentorship Sessions enable attendees to spend up to 8 minutes 1-on-1 with industry professionals. Apply to attend a mentorship session at:...
  • Artist Accelerator
    Labelx
    Thursday, Oct 4
    5:00 PM - 6:00 PM
    Loudermilk Center, The Classroom

    Girl Connected hosted by Lola Plaku

    A mentorship program that will pair aspiring female professionals with some of Plaku’s successful industry colleagues to help them learn the ins...

    Featuring:

  • Artist Accelerator
    Labelx
    Thursday, Oct 4
    5:00 PM - 6:30 PM
    Loudermilk Center, Toyota Music Ballroom

    Goodie Mob is Still Standing 20 Years and Counting

    An intimate conversation with Goodie Mob, one of Atlanta’s most iconic hip-hop groups. They created timeless hip-hop anthems that are as...

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Music Tech
    Thursday, Oct 4
    6:00 PM - 7:00 PM
    Loudermilk Center, Panel Room

    Digital Marketing: Limited Investment w/ Major Impact

    Marketing is about numbers, data and ROI. Social media and the internet has made some marketing campaigns extremely cost effective and viral....

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Music Tech
    Thursday, Oct 4
    6:30 PM - 7:30 PM
    Loudermilk Center, Executive Lounge
    Executive Passes Only

    Thursday Executive Happy Hour

    Enjoy an open bar and connect with industry influencers as the Conference winds down for the day, and everyone gets ready for an evening of shows,...
  • Labelx
    Thursday, Oct 4
    6:30 PM - 7:00 PM
    Loudermilk Center, The Classroom

    Meet the Founder: Fusicology's Asya Shein

    Fusicology is a hub for Progressive Culture and Lifestyle events; Aggregating local, national event listings, relevant news and music. In 2018,...

    Featuring:

  • Artist Accelerator
    Labelx
    Thursday, Oct 4
    7:00 PM - 9:30 PM
    Loudermilk Center, Toyota Music Ballroom

    An Evening w/ Ethiopia Habtemariam

    An Evening with Ethiopia Habtemariam will acknowledge the work and impact Ethiopia has made in music. After an intimate conversation we will open...

    Featuring:

  • Labelx
    Friday, Oct 5
    10:30 AM - 11:30 AM
    Loudermilk Center, The Corner Office

    Record Labels: Mentorship Session

    Mentorship Sessions enable attendees to spend up to 8 minutes 1-on-1 with industry professionals. Apply to attend a mentorship session at:...
  • Artist Accelerator
    Beatstars Summit
    Labelx
    Friday, Oct 5
    10:30 AM - 10:50 AM
    Loudermilk Center, The Classroom

    Music Contract Masterclass: Management Agreements

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Music Tech
    Friday, Oct 5
    10:30 AM - 11:30 AM
    Loudermilk Center, Executive Lounge
    Executive Passes Only

    Friday Executive Brunch

    Start the day off with some coffee and brunch, while you connect with industry influencers as the Conference ramps up. Limited Access: Only...
  • Artist Accelerator
    Beatstars Summit
    Labelx
    Friday, Oct 5
    10:55 AM - 11:15 AM
    Loudermilk Center, The Classroom

    Music Contract Masterclass: Producer Agreements

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Friday, Oct 5
    11:20 AM - 11:40 AM
    Loudermilk Center, The Classroom
  • Artist Accelerator
    Beatstars Summit
    Labelx
    Friday, Oct 5
    11:45 AM - 12:05 PM
    Loudermilk Center, The Classroom

    Music Contract Masterclass: Music Publishing Deals

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Friday, Oct 5
    12:10 PM - 12:30 PM
    Loudermilk Center, The Classroom

    Music Contract Masterclass: Synch Licenses

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Friday, Oct 5
    12:35 PM - 12:55 PM
    Loudermilk Center, The Classroom

    Music Contract Masterclass: Live Performance

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Music Tech
    Friday, Oct 5
    1:00 PM - 1:45 PM
    Loudermilk Center, HQ

    Entertainment Lawyer Meetup

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Friday, Oct 5
    1:30 PM - 2:30 PM
    Loudermilk Center, The Corner Office

    Entertainment Lawyers: Mentorship Session

    Mentorship Sessions enable attendees to spend up to 8 minutes 1-on-1 with industry professionals. Apply to attend a mentorship session at:...

    Featuring:

  • Artist Accelerator
    Labelx
    Friday, Oct 5
    1:30 PM - 2:30 PM
    Loudermilk Center, Panel Room

    "Coming Out Hard" A Conversation w/ 8Ball & MJG

    Featuring:

  • Artist Accelerator
    Labelx
    Friday, Oct 5
    4:30 PM - 5:30 PM
    Loudermilk Center, The Corner Office

    Promoters & Booking Agents: Mentorship Session

    Mentorship Sessions enable attendees to spend up to 8 minutes 1-on-1 with industry professionals. Apply to attend a mentorship session at:...
  • Artist Accelerator
    Labelx
    Music Tech
    Friday, Oct 5
    5:00 PM - 6:30 PM
    Loudermilk Center, Toyota Music Ballroom

    1-on-1 w/ Steve Stoute

    An intimate 1-on-1 conversation with Steve Stoute. Stoute is the founder and CEO of the Translation, a marketing agency, the former president of...

    Featuring:

  • Artist Accelerator
    Labelx
    Friday, Oct 5
    6:30 PM - 7:30 PM
    Loudermilk Center, Panel Room

    Hip-Hop's Most Wanted A&Rs

    A&Rs have helped find, develop and guide some of hip-hop's biggest artists, and A&Rs continue to play a major role in discovering new artists....

    Featuring:

  • Artist Accelerator
    Beatstars Summit
    Labelx
    Music Tech
    Friday, Oct 5
    6:30 PM - 7:30 PM
    Loudermilk Center, Executive Lounge
    Executive Passes Only

    Friday Executive Happy Hour

    Enjoy an open bar and connect with industry influencers as the Conference winds down for the day, and everyone gets ready for an evening of shows,...